Nils Rooijmans

Step, Step, Step, Pause

Is it a “lack of automation” problem?

a very quick and easy way to add promotions to your RSAs

Want me to create more free scripts next year?

[Ad Copy] 10 Words on Length

Reality

What’s your biggest PPC nightmare?

[e-commerce] quick CRO tip for your shopping cart

Just Script It

“Does it make sense to add bid adjustments to smart bidding campaigns?”

[Ad Copy] Simple trick to increase CTR 

monitor your inbox to spot Google reps making changes to your account without permission

PMax no longer automatically outranks Standard Shopping

“Served costs” versus “billed costs”

daily budget calculator

your daily budget is… not really your daily budget?

true

SKAGs or STAGs?

Ads in AI Overviews… join me in my quest to open up the black box?

Success story from reader Cezar Keller