Nils Rooijmans

Here’s what ChatGPT thinks about its role in PPC

WARNING: Your existing scripts might be off the rails

a cognitive perspective

[Performance Max] Hard vs smart

little secret PPC productivity hack

[Google Ads Script] Change History Alerts

GPT and PMax

Google just updated the best script I’ve ever used

Questioning recommendations (Part 2)

Questioning recommendations (Part 1)

Google just announced one of the most significant changes in a long time

Is it time to negotiate your raise in 2023, or start looking for a new job?

A simple trick to make your callouts stand out

A hidden gem in Google’s ad assets

Optimized titles in Shopping Ads

GA4 imported conversions in Google Ads will solely use GA4 conversion windows

[Performance Max] PMax is super easy, follow these 3 steps to skyrocket revenue and profits

“How come when I google my keywords, I never see my ads?”

Did you know? Search terms have match types too (the sequel)

glorious greeting