Nils Rooijmans

time for a smile

They killed BMM. What can we do? (Part 2)

They killed BMM! What can we do?

Is today a good day for guiding the machines? (If you’re Dutch, the answer is probably “Yes”)

Google Ads Add-on for Google Sheets

[PPC Habit] Quick and easy way to come up with new ideas

how to be more productive without putting in extra hours

Are you splitting your campaigns or ad group by keyword match type?

Dear recruiter (or, how to respond)

Something PPC just cannot fix

“Where do I start to learn JavaScript?”

Your Best Shortcut to Writing Great Ad Copy

Disapproved Extensions Alert

Ready Your Tools

Success story from reader Hana Kobzová

Who else wants expert opinions on the latest Google Ads changes?

Did you just pause the wrong keyword?

Your Brand is Not Your Brand

My Secret Keyword Modifier

Spinning Time Suck