create an edge

One of the characteristics of Google Ads Scripts that I probably don’t talk about enough is this:

Google Ads Scripts give you an edge over your competition.

Here’s why:

In an AI-driven world, where Google is trying to automate everything for the average advertiser, scripts allow you to automate the stuff at the edges.

It is at the edges where you make the difference and discriminate yourself from your competitors.

Here’s the thing:

Google Ads Scripts allow you to create automations that are unique for you and your clients.

(And the more uniqueness you create, the better you position yourself for this AI-driven future that levels our playing field.)

– Nils

Author: Nils Rooijmans

Google Ads Performance Architect with a passion for PPC Automation & AI, in particular via Google Ads Scripts.