Interesting thread on r/ppc today.
The OP complains about being scammed by a website in Google’s search partner network.
He’s got some screenshots with data to underpin his point. Here’s the most pungent:
Long story short: “The fraudster stole 4397 euros from me…..”
Here’s the link to the thread on Reddit:
https://www.reddit.com/r/PPC/comments/16xb46j/is_it_possible_to_get_a_refund_for_a_scam_by/
Now, while I cannot confirm the accuracy of the claim or the data, I can say that I’ve seen similar (though less extreme) spikes in search partner data in my accounts.
All to say that search partners are another example of where you cannot simply trust Google’s automation (AI) to act in your best interest.
You need to monitor search partner performance like a hawk!
Luckily, there’s a script for that:
https://nilsrooijmans.com/google-ads-script-search-partner-alerts/
Keep an eye on Google’s AI.
– Nils
PS: Want to learn how YOU can create your own scripts via ChatGPT? Join my “5-Day ChatGPT and Scripts Challenge”.
More details: https://nilsrooijmans.com/5-day-chatgpt-and-google-ads-scripts-challenge/