this is your job

Your job is to reduce wasted ad spend.

Here’s why:

The ad platforms are, by themselves, forces that increase your spend.

They do a pretty good job at it.

The extra spend can be both good and bad.

It is your job to make the distinction.

– Nils

Author: Nils Rooijmans

Google Ads Performance Architect with a passion for PPC Automation & AI, in particular via Google Ads Scripts.