” Where do I even begin to learn Javascript for Google Ads Scripts? ”
” How can I customize the settings for this script without breaking it? ”
” How do I make sure this script does not ruin anything in my account? ”
If you’ve ever asked yourself one of these questions, this workshop is for you.
You’ve probably already installed some scripts yourself. Chances are you got some scripts working, but got stuck along the way when installing others. You sort of got an idea of what was going on but wasn’t able to fix the issue or change the script to your exact needs.
But, what if you could?
What if you knew exactly what is going on when you run your scripts, and know how to fix them when error messages pop up?
You could be saving tons of hours and buckets of coins with all the publicly available scripts – right after this workshop!
Don’t worry if you find the sight of coding daunting, or if Javascript feels like ancient Greek to you.
In this workshop, we will go over the basics of Javascript and introduce you to the most fundamental Google Ads Scripts concepts. Just enough to make you feel comfortable running almost any script out there, and make you 🌞 shine as the scripting star in your team 🌞!
Here’s what we will cover:
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- Javascript basics and essentials
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- Grammar & syntax
- Variables
- Functions
- Comments
- Objects
- Arrays
- Loops
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- Google Ads Scripts concepts
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- Entities
- Selectors
- Iterators
- Reporting API
- Google Sheets
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- Editing and debugging scripts
- Error logs
- Most common mistakes
- Javascript basics and essentials
This workshop is for you if
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- You want to automate some of the tedious Google Ads management tasks that just take forever
- You want scripts to alert you when something goes wrong in your account
- You are eager to learn a new skill that will give you superpowers
This workshop is NOT for you if
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- You have less than 1-year experience in managing Google Ads
- You don’t know about the benefits of Google Ads Scripts
- You’ve never installed a Google Ads Script before
- You want to learn how to write complete new scripts from scratch (this requires more advanced programming skills we do not have the time for in this workshop. If you are interested in creating complete scripts from scratch, sign up for my Google Ads Script Training)
- Or, if you already have a basic understanding of Javascript, already know how to write basic scripts yourself, and want to take it to the next level (congrats, you are ready for the Advanced course)
How does it work?
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- After signing up for the workshop you will receive a calendar invite containing the link to the workshop
- The workshop will be held using Zoom video conferencing
- The workshop will start at Tuesday June 6, 2023, 9AM – 4PM EST (3PM – 10 PM CET)
- The workshop consists of multiple sessions separated by short 15min breaks and a longer 60min (lunch/diner) break
- The sessions contain some theory and a lot of practice (you will be writing code yourself!)
- The exercises are done in teams of 3 via Zoom breakout rooms (you will be assigned two partners and a room), I will be there to help you when you get stuck.
- The schedule for the day looks like this:
9.00 AM : Session 1 (theory and a bit of practice)
10.00 AM : 15 min break
10.15 AM – 12.00 AM : Session 2 (theory and lots of practice)
12.00 PM – 1:00 PM : 60 min (lunch/diner) break
1:00 PM – 2.15 PM : Session 3 (theory and lots of practice)
2:15 PM – 2:30 PM: 15 min break
2:30 PM – 3:30 PM: Session 4 (theory and lots of practice)
3:30 PM – 4:00 PM: Q&A and next steps - At the end of the day, you will receive the presentation sheets and links to all the scripts and code samples we discussed, as well as the solutions to the exercises
Some questions you might have:
What do I need to participate in this workshop?
Your computer, high-speed internet, Zoom, and access to a Google Ads account running traditional text search ads campaigns.
Will there be a recording?
No. This is a live workshop that will not be recorded.
Do I need to share access to my account?
That won’t be necessary.
Will we be using ChatGPT to generate scripts for us?
This is a Google Ads Script course for beginners. Creating scripts with ChatGPT still requires a pretty decent understanding of Javascript. But don’t worry, we will touch on the topic of ChatGPT and come up with some prompts to get started.
If you already have a decent understanding of Javascript and want to learn how to use ChatGPT to create Google Ads Scripts for you, please sign up for my Google Ads Scripts with ChatGPT Workshop.
I still have questions!
No problem. Just shoot me an email at nils@nilsrooijmans.com
Here are examples of what students have said:
"This workshop helped me understand what is written in a script, decide which script I want to use and find errors during the setup of the script in my account."
Katrin von der Mülbe, Senior Performance Marketing Manager at MyHammer AG - Berlin, Germany
"Nils got me started on the path of mastering scripts"
James Gibson, Senior PPC Traffic Manager at Redbrain - Lightwater, UK
"The course you gave helped me to think creatively about how to work with scripts, confidently make adjustments or sometimes even completely rebuild them from scratch myself"
Karlijn Corbran, Team Lead - Paid Search at iProspect - Zurich, Switzerland
"YES! I really am able to write a small script myself now!"
Franziska Jogwick, Senior Marketing Manager at Springer Nature - Berlin, Germany
"Your training on Google Ads scripts has inspired me to actively get started with scripting myself. Thanks to your teachings and the resulting practice afterwards I am now quite proficient in Javascript and can automate almost anything I want."
Pascal van Dooren, Search Specialist at Greenhouse Group BV - Eindhoven, Netherlands
"Nils helped me overcome the self-imposed hurdle of getting closer to Google Ads scripting. In the workshop, I benefited from his years of experience. He was able to provide many useful tips to avoid hours of troubleshooting scripts. The workshop was also a good mix of theoretical input and small tasks - learning by doing!"
Laura Nelle, Specialist Performance Marketing at Projecter GmbH - Leipzig, Germany
"Thanks to this workshop I am better at understanding scripts and adjusting simple things. Now I know why some scripts are not working and how to adjust things to fix them. Being able to apply javascript directly to Google Ads makes learning javascript so much more fun. I liked the exercises, it really makes you understand what has just been explained in theory."
Stéphanie Erné, Head of PPC at Vsee Search Marketing - Deventer, Netherlands
"Immediately after our session, I had the confidence to get started playing around with existing scripts and making minor changes in the code! This has already been very useful for us. I've learned a lot from this workshop and am looking forward to continue practicing and increasing my scripting skills."
Marcel Klomp, Digital Advertising Consultant at Traffic Builders - Almere, Netherlands
Ellie took a course with Nils Rooijmans last year learning the foundation of scripts and had such a fab time (highly recommend!). She’s been raving about the course and has blown me away with all the work she’s done over the last 12 months utilising scripts to really improve client performance 🙌
Sarah (Beeson) Robinson, Google Ads Specialist at Platypus Media - Gateshead UK
Registration details
We’ll be having this one-day online workshop on Tuesday June 6, 2023, 9AM – 4PM EST (3PM – 10 PM CET)
The workshop fee is only €670 / person!
Ready to register?
The workshop places are limited – only 12 spots available – secure your slot now by selecting the date below: