Did you know about the “Longer Ad Headlines” extension?

One of our friends in the /r/PPC Reddit community just posted this the other day:

I’ve been at Google’s throat for the last week about weird headlines appearing in fully pinned RSAs. They claimed that they were headlines I’d chosen or pinned, or blamed DSAs etc but I knew this wasn’t the case.

Anyway, finally a helpful Google rep instantly identified the issue properly and showed me the longer headlines automated extension which takes random text from ad copy and puts it in the headline. In this case it was a very janky looking “PotsTotsandDots.com” (not a real url for anonymity) url prepended at the start of all of my brand ads.

For anybody that may have dealt with this issue with little success, go to:

Extensions > automated extensions > more > advanced settings > longer ad headlines > turn off

Hope this helps somebody at some point!

Here’s the link to the source: https://www.reddit.com/r/PPC/comments/skajx6/today_i_found_out_about_the_longer_ad_headlines/

– Nils

Author: Nils Rooijmans

Google Ads Performance Architect with a passion for PPC Automation & AI, in particular via Google Ads Scripts.