For PPC Professionals Who Want To Create More Value In Less Time
"An incredibly useful resource. As PPC professionals, we all know we should have a list with Google Ads Scripts like this… but most of us don’t. This ebook fixes that. "
Ana Kostic, PPC Expert and Co-Founder of Bigmomo at Santander - Cantabria, Spain
Are you lost in a wilderness of free Google Ads Scripts?
Do you know you have to get started with Google Ads Scripts, but just don’t know where to start?
Having trouble finding the scripts you can trust to run in your accounts?
I’ve got good news and bad news.
First the bad news:
Finding and testing Google Ads Scripts that really make a difference takes a lot of time. It also requires JavaScript coding skills, as many of these free scripts need some bug-fixing.
If you do not have the time and energy, or lack the coding skills, you are going to have a hard time reaping the benefits of Google Ads Scripts!
Now the good news:
There’s another way!
Instead of endlessly searching for scripts, testing them, and fixing them, you can get a list of 21 carefully curated free scripts that you can trust and will immediately benefit you and your accounts.
“21 Must Have Scripts” contains links to the best free scripts out there for PPC Pro’s who want to do more in less time. On top of that, Nils explains what the scripts do, why you should care, how he uses them and shows you what they look like.
The book contains scripts that will help you monitor your account’s health and account performance, suggest improvements to reduce wasted ad spend and protect your account from some of the biggest PPC mistakes.
Whether you are advertising for your own business, a freelance PPC professional, working at an agency or an inhouse specialist, this game changing book will help you:
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- be the first to know when something really bad happens in your account
- keep on track with your monthly budgets
- automatically discover the broken parts in your setup
- discover opportunities to reduce wasted spend and improve performance
- minimise the stress of running Google Ads
“21 Must Have Scripts” delivers the best scripts Nils Rooijmans has discovered in testing over 500+ scripts in his decade long experience in automating Google Ads. It’s time for you start reaping the rewards!
"Not only is Nils demystifying the world of Google Ads scripts he is also using his years of knowledge of the Google Ads platform to direct us toward what scripts we should be spending our valuable time"
Peter Empson, Digital Marketing Expert at Roksystems Ltd - Southport, Uk
GET THE 21 MUST HAVE SCRIPTS »
You might have tried running some Google Ads Scripts in the past, only to discover that the script didn’t work and you didn’t know how to fix it. Or you discovered an interesting script but weren’t sure if you could trust the code to not make unintended changes to your account.
If this sounds familiar, then “21 Must Have Scripts” is for you. This 80 page book is jammed packed with not only the scripts, but also a description of what the scripts do, why you would care and how Nils uses them.
"Even though I’ve worked with Google Ads since 2011, I never learned how to create scripts from scratch. And fortunately, I don’t have to. Nils is one of my go-to sources for creating and modifying scripts. He doesn’t just provide scripts, he provides a use case for why you want to use them"
Tina Arnoldi, Google Ads Marketer at 360 Internet Strategy LLC - Charleston, US
Wait! Don’t buy this book if…
Don’t buy this book if you actually enjoy any of these situations:
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- your client discovers your ads haven’t been running for days before you do
- your boss asks for a monthly report and you discover you overspend the budget by 80%
- you look at a drop in conversion rate only to discover that your main landing page has been 404-ing for over a week
- you discover keywords and placements that have been spending $$$ with zero conversions
YES, I WANT THE BOOK »
But Don’t Just Take My Word For It…
Here’s what other folks have said about the eBook:
"I've been looking for more scripts to save time and hone in on more aspects of accounts more easily, but when you look at scripts that are already written in public domain there are just so many. This eBook gives that sub-set of core Google Ads scripts that can help maintain accounts more efficiently, without having to wade through all the myriad of scripts that are available. Also, this collection of scripts is collated by Nils, who's scripts I trust to run."
Martin Snowdon, Local Business Specialist at The Online Salesman - Queensland, Australia
"Nils’ scripts have been incredibly useful for gaining new insights into my Google Ads campaigns, both for my own accounts and my clients'. Given that my experience with scripts wasn’t extensive, testing his solutions has not only helped me learn but also improved my understanding of campaign performance. Highly recommend his work!"
Alin Tatarca, Copywriter at Headvertising - Bucharest, Romania
"I was nervous setting up my first Google Ads script. I thought I might break something in the account. But with Nils’s clear instructions, it worked perfectly. Now, I use scripts across all our partner accounts and brands. They help me stay on top of hidden changes, like auto-applied features from Google or edits made by the team that could hurt performance. The best part? I got my time back to focus on high-impact work. Huge thanks!"
Mitja Drame, Owner and ceo at Clicky Climbers - Metlika, Slovenië
"Nils is an expert with impressive scripting knowledge. His e-book is extremely practical and helps you stay fully informed about what's happening within your Google Ads account(s). Highly recommended!"
Nick van der Wal, SEA Team Lead at Startselect - Oisterwijk, Nederland
“I've been a follower of Nils and his expansive knowledge of Google ads scripts for a few years now. As a Google Partner running 30+ accounts with a spend of over £350,000 pa I need to find the right balance between personal 'touch' and automation. I like to automate the information gathering side so I can make decisions based on what I see. Things I appreciate about Nils: Clarity - his explanations and instructions are as clear as they can be Focus - in a world of digital marketing tools where each and everyone of them purports to do everything (but don't!) I find his singular focus on scripts for Google ads refreshing Usefulness - no, not every script gives me useful info every month... but when they do I'm always impressed and grateful at them highlighting something I might have missed for months or years without them. If you're spending anything on Google ads - do yourself a favour and get on board with scripts and trust that Nils is a great driver :)“
Gideon Roberts, Digital Marketing / SEO, PPC, Conversion at Tao Marketing - Shaftesbury, UK
"Nils' book on the 21 Must-Have Scripts is essential reading for every PPC marketer — regardless of experience level. You'll discover several scripts that deliver real value with minimal time spent on setup or customization. The book contains a very handy overview of the most important available scripts."
Alex van de Pol, Freelance Performance Marketing Specialist at Apol Digital - 's-Hertogenbosch, Nederland
"I’ve been using and even teaching (in Spanish) about scripts for 10 years, and Nils is the top reference for me when it comes to Google Ads scripts. Not just because of his skills in developing the necessary code, but also because of his experience with Google Ads, which allows him to come up with truly useful ideas for account managers."
Alberto Esteves Correia, Founder and Paid Media Consultant at Geninquieto - Madrid, Spain
"There’s a real curation effort behind this eBook. There are hundreds of scripts out there, some useful, many completely useless. This isn’t a random list. It’s a tight selection of scripts that can actually make a difference in the day-to-day of any PPC specialist. It saves time, protects performance, and helps scale with more confidence."
Mathieu Cailleret, Consultant Webmarketing - France
"An awesome collection of your and the community's scripts. I highly recommend this book to anyone working in the PPC industry. Scripts can save you a lot of time and with that we have more time to focus on other things."
Alfred Simon, Senior Digital Advertising Marketeer at Adwise - Almelo, Netherlands
Questions?
Do you still have questions about the “21 Must Have Scripts” ebook? Please send them to me at nils@nilsrooijmans.com and I’ll be happy to answer.
What are you waiting for?
👉 Get the scripts. Get the automation. Get back to scaling your ads.