{"id":929,"date":"2021-05-13T12:57:00","date_gmt":"2021-05-13T10:57:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=929"},"modified":"2024-06-27T08:21:02","modified_gmt":"2024-06-27T06:21:02","slug":"heatmaps-da-vinci-and-anomalies","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies","title":{"rendered":"Heatmaps, Da Vinci, and anomalies"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Heatmaps are the bomb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They immediately point your attention to anomalies in your data when looking at large data tables.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google Analytics and Google Ads present your data in tables but unfortunately don&#8217;t offer a heat-mapped view.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is where our friends from Supermetrics come into play. They created this nice Chrome extension to\u00a0easily create the heatmap for you:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"400\" src=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/06\/image-1.jpeg\" alt=\"\" class=\"wp-image-930\" srcset=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/06\/image-1.jpeg 640w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/06\/image-1-300x188.jpeg 300w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s the link:<br><a href=\"https:\/\/chromewebstore.google.com\/detail\/da-vinci-tools\/pekljbkpgnpphbkgjbfgiiclemodfpen\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/chrome.google.com\/webstore\/detail\/da-vinci-tools\/pekljbkpgnpphbkgjbfgiiclemodfpen<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Nils<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PS: If you&#8217;re a big fan of heatmaps as well, have a look at this script from Brainlabs &#8211;> <a href=\"https:\/\/www.brainlabsdigital.com\/marketing-library\/heat-maps-script\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.brainlabsdigital.com\/marketing-library\/heat-maps-script\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heatmaps are the bomb. They immediately point your attention to anomalies in your data when looking at large data tables. Google Analytics and Google Ads present your data in tables but unfortunately don&#8217;t offer a heat-mapped view. This is where our friends from Supermetrics come into play. They created this nice Chrome extension to\u00a0easily create &hellip; <a href=\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Heatmaps, Da Vinci, and anomalies&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-929","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Heatmaps, Da Vinci, and anomalies - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heatmaps, Da Vinci, and anomalies - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Heatmaps are the bomb. They immediately point your attention to anomalies in your data when looking at large data tables. Google Analytics and Google Ads present your data in tables but unfortunately don&#8217;t offer a heat-mapped view. This is where our friends from Supermetrics come into play. They created this nice Chrome extension to\u00a0easily create &hellip; Continue reading &quot;Heatmaps, Da Vinci, and anomalies&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\" \/>\n<meta property=\"og:site_name\" content=\"Nils Rooijmans\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-13T10:57:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-27T06:21:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/06\/image-1.jpeg\" \/>\n<meta name=\"author\" content=\"Nils Rooijmans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nils Rooijmans\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies#article\",\"isPartOf\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\"},\"author\":{\"name\":\"Nils Rooijmans\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"headline\":\"Heatmaps, Da Vinci, and anomalies\",\"datePublished\":\"2021-05-13T10:57:00+00:00\",\"dateModified\":\"2024-06-27T06:21:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\"},\"wordCount\":106,\"publisher\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"image\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies#primaryimage\"},\"thumbnailUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/06\/image-1.jpeg\",\"articleSection\":[\"Google Ads\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/heatmaps-da-vinci-and-anomalies\",\"name\":\"Heatmaps, Da Vinci, and anomalies - 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