{"id":762,"date":"2022-02-10T18:33:00","date_gmt":"2022-02-10T17:33:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=762"},"modified":"2024-05-22T09:28:02","modified_gmt":"2024-05-22T07:28:02","slug":"standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube","title":{"rendered":"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Starting today, standard shopping campaigns will no longer show on Gmail, Discover, and YouTube.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, you can still continue showing your Shopping ads on YouTube Search by opting into the Search Partner Network (SPN); the YouTube Search inventory has been moved to SPN!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you have already opted into SPN, no action is required; your ads will automatically show on YouTube Search.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If want to exclude YouTube Search, then you need to opt out of SPN entirely.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Here&#8217;s the thing:<\/strong> depending on your specific Shopping campaign Networks targeting setting,\u00a0<strong>you might see some drastic changes in the performance of the SPN for your shopping campaigns.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">My advice would be to monitor your SPN performance like a hawk next few weeks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I&#8217;m working on a script to do this for us as we speak, and I hope to share this with this list in a few days.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the past, the search partner network and YouTube, Gmail, and Discover used to be separated:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1019\" height=\"433\" src=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png\" alt=\"\" class=\"wp-image-764\" srcset=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png 1019w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17-300x127.png 300w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17-768x326.png 768w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As of today, not anymore (this is what I see in my accounts):<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"999\" height=\"288\" src=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-16.png\" alt=\"\" class=\"wp-image-763\" srcset=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-16.png 999w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-16-300x86.png 300w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-16-768x221.png 768w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Yours,<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Nils<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starting today, standard shopping campaigns will no longer show on Gmail, Discover, and YouTube.\u00a0 However, you can still continue showing your Shopping ads on YouTube Search by opting into the Search Partner Network (SPN); the YouTube Search inventory has been moved to SPN! If you have already opted into SPN, no action is required; your &hellip; <a href=\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-762","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Starting today, standard shopping campaigns will no longer show on Gmail, Discover, and YouTube.\u00a0 However, you can still continue showing your Shopping ads on YouTube Search by opting into the Search Partner Network (SPN); the YouTube Search inventory has been moved to SPN! If you have already opted into SPN, no action is required; your &hellip; Continue reading &quot;Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\" \/>\n<meta property=\"og:site_name\" content=\"Nils Rooijmans\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-10T17:33:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-22T07:28:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png\" \/>\n<meta name=\"author\" content=\"Nils Rooijmans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nils Rooijmans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#article\",\"isPartOf\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\"},\"author\":{\"name\":\"Nils Rooijmans\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"headline\":\"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube\",\"datePublished\":\"2022-02-10T17:33:00+00:00\",\"dateModified\":\"2024-05-22T07:28:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\"},\"wordCount\":192,\"publisher\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"image\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage\"},\"thumbnailUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png\",\"articleSection\":[\"Google Ads\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\",\"name\":\"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube - Nils Rooijmans\",\"isPartOf\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage\"},\"image\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage\"},\"thumbnailUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png\",\"datePublished\":\"2022-02-10T17:33:00+00:00\",\"dateModified\":\"2024-05-22T07:28:02+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png\",\"contentUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png\",\"width\":1019,\"height\":433},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/nilsrooijmans.com\/daily\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#website\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/\",\"name\":\"Nils Rooijmans Daily Newsletter - Google Ads\",\"description\":\"Daily emails to boost your Google Ads Performance\",\"publisher\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/nilsrooijmans.com\/daily\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\",\"name\":\"Nils Rooijmans\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg\",\"contentUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg\",\"width\":300,\"height\":300,\"caption\":\"Nils Rooijmans\"},\"logo\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/\"},\"description\":\"Google Ads Performance Architect with a passion for PPC Automation &amp; AI, in particular via Google Ads Scripts.\",\"sameAs\":[\"https:\/\/nilsrooijmans.com\/\",\"https:\/\/www.linkedin.com\/in\/nilsrooijmans\/\"],\"url\":\"https:\/\/nilsrooijmans.com\/daily\/author\/nils\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube - Nils Rooijmans","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube","og_locale":"en_US","og_type":"article","og_title":"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube - Nils Rooijmans","og_description":"Starting today, standard shopping campaigns will no longer show on Gmail, Discover, and YouTube.\u00a0 However, you can still continue showing your Shopping ads on YouTube Search by opting into the Search Partner Network (SPN); the YouTube Search inventory has been moved to SPN! If you have already opted into SPN, no action is required; your &hellip; Continue reading \"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube\"","og_url":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube","og_site_name":"Nils Rooijmans","article_published_time":"2022-02-10T17:33:00+00:00","article_modified_time":"2024-05-22T07:28:02+00:00","og_image":[{"url":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png","type":"","width":"","height":""}],"author":"Nils Rooijmans","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Nils Rooijmans","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#article","isPartOf":{"@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube"},"author":{"name":"Nils Rooijmans","@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0"},"headline":"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube","datePublished":"2022-02-10T17:33:00+00:00","dateModified":"2024-05-22T07:28:02+00:00","mainEntityOfPage":{"@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube"},"wordCount":192,"publisher":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0"},"image":{"@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage"},"thumbnailUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png","articleSection":["Google Ads"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube","url":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube","name":"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube - Nils Rooijmans","isPartOf":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#website"},"primaryImageOfPage":{"@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage"},"image":{"@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage"},"thumbnailUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png","datePublished":"2022-02-10T17:33:00+00:00","dateModified":"2024-05-22T07:28:02+00:00","breadcrumb":{"@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#primaryimage","url":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png","contentUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/image-17.png","width":1019,"height":433},{"@type":"BreadcrumbList","@id":"https:\/\/nilsrooijmans.com\/daily\/standard-shopping-campaigns-will-no-longer-show-on-gmail-discover-and-youtube#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nilsrooijmans.com\/daily"},{"@type":"ListItem","position":2,"name":"Standard shopping campaigns will no longer show on Gmail, Discover, and YouTube"}]},{"@type":"WebSite","@id":"https:\/\/nilsrooijmans.com\/daily\/#website","url":"https:\/\/nilsrooijmans.com\/daily\/","name":"Nils Rooijmans Daily Newsletter - Google Ads","description":"Daily emails to boost your Google Ads Performance","publisher":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nilsrooijmans.com\/daily\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0","name":"Nils Rooijmans","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/","url":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg","contentUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg","width":300,"height":300,"caption":"Nils Rooijmans"},"logo":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/"},"description":"Google Ads Performance Architect with a passion for PPC Automation &amp; AI, in particular via Google Ads Scripts.","sameAs":["https:\/\/nilsrooijmans.com\/","https:\/\/www.linkedin.com\/in\/nilsrooijmans\/"],"url":"https:\/\/nilsrooijmans.com\/daily\/author\/nils"}]}},"_links":{"self":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts\/762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/comments?post=762"}],"version-history":[{"count":1,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts\/762\/revisions"}],"predecessor-version":[{"id":765,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts\/762\/revisions\/765"}],"wp:attachment":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/media?parent=762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/categories?post=762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/tags?post=762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}