{"id":598,"date":"2024-04-09T23:54:00","date_gmt":"2024-04-09T21:54:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=598"},"modified":"2024-04-17T11:31:02","modified_gmt":"2024-04-17T09:31:02","slug":"state-of-ppc-global-report-2024","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/state-of-ppc-global-report-2024","title":{"rendered":"State of PPC Global Report 2024"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Interested to learn how 1,135 PPC specialists and their managers feel about their work, the ad platforms, priorities, campaign types, budget expectations, generative AI, tooling, and much more?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If so, check this out:\u00a0<a href=\"https:\/\/www.ppcsurvey.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.ppcsurvey.com\/<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It offers <strong>60+ pages of free, detailed insider information that you won&#8217;t find anywhere else<\/strong>.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Released last week.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s my favorite graph:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"790\" src=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/04\/image-2.png\" alt=\"\" class=\"wp-image-599\" srcset=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/04\/image-2.png 990w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/04\/image-2-300x239.png 300w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/04\/image-2-768x613.png 768w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Any surprises for you in this list?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Nils<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Interested to learn how 1,135 PPC specialists and their managers feel about their work, the ad platforms, priorities, campaign types, budget expectations, generative AI, tooling, and much more? If so, check this out:\u00a0https:\/\/www.ppcsurvey.com\/ It offers 60+ pages of free, detailed insider information that you won&#8217;t find anywhere else.\u00a0 Released last week. Here&#8217;s my favorite graph: &hellip; <a href=\"https:\/\/nilsrooijmans.com\/daily\/state-of-ppc-global-report-2024\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;State of PPC Global Report 2024&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-598","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>State of PPC Global Report 2024 - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/state-of-ppc-global-report-2024\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"State of PPC Global Report 2024 - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Interested to learn how 1,135 PPC specialists and their managers feel about their work, the ad platforms, priorities, campaign types, budget expectations, generative AI, tooling, and much more? If so, check this out:\u00a0https:\/\/www.ppcsurvey.com\/ It offers 60+ pages of free, detailed insider information that you won&#8217;t find anywhere else.\u00a0 Released last week. 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