{"id":486,"date":"2022-05-24T22:47:00","date_gmt":"2022-05-24T20:47:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=486"},"modified":"2024-03-18T09:05:36","modified_gmt":"2024-03-18T08:05:36","slug":"looking-for-some-creative-inspiration-for-your-next-campaign","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/looking-for-some-creative-inspiration-for-your-next-campaign","title":{"rendered":"Looking for some creative inspiration for your next campaign?"},"content":{"rendered":"\n

Looking for some creative inspiration for your next ad copy?<\/p>\n\n\n\n

Or maybe you\u2019re just curious about what copy your competitors are using?<\/p>\n\n\n\n

If so, here’s a Chrome extension I discovered just today, and I am already in love with it. It scrapes text ads and related keywords from the Google SERP. You can then download the aggregated data as an Excel file.\u00a0The file will contain all your competitors’ headlines and descriptions in one single sheet!<\/p>\n\n\n\n

PRO TIP:\u00a0
1) Conduct searches for the top 10 or top 20 related keywords
2) Download the scraped data in your Excel sheet
3) Copy-paste all your competitors’ headlines in a single text file and feed it to an n-gram analyzer like\u00a0http:\/\/guidetodatamining.com\/ngramAnalyzer\/<\/a>\u00a0<\/p>\n\n\n\n

This will give you some great insights you can use to create and test some ads!<\/strong><\/p>\n\n\n\n

Here’s the link to the Chrome extension:
https:\/\/chrome.google.com\/webstore\/detail\/ppc-ad-editor-adminer%C2%AE\/omhnpaidepkhbjngmhjkphmlofoiocna<\/a><\/p>\n\n\n\n

“Beter goed gejat, dan slecht bedacht!” (A Dutch proverb.)<\/p>\n\n\n\n

– Nils<\/p>\n","protected":false},"excerpt":{"rendered":"

Looking for some creative inspiration for your next ad copy? Or maybe you\u2019re just curious about what copy your competitors are using? If so, here’s a Chrome extension I discovered just today, and I am already in love with it. It scrapes text ads and related keywords from the Google SERP. You can then download … Continue reading “Looking for some creative inspiration for your next campaign?”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-486","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"\nLooking for some creative inspiration for your next campaign? - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/looking-for-some-creative-inspiration-for-your-next-campaign\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Looking for some creative inspiration for your next campaign? - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Looking for some creative inspiration for your next ad copy? 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