{"id":233,"date":"2023-05-05T11:22:00","date_gmt":"2023-05-05T09:22:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=233"},"modified":"2023-12-14T04:50:01","modified_gmt":"2023-12-14T03:50:01","slug":"chrome-extension-add-as-keyword-match-type-helper","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/chrome-extension-add-as-keyword-match-type-helper","title":{"rendered":"[Chrome Extension] &#8220;Add as Keyword&#8221; Match Type Helper"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Adding relevant search terms as new keywords in your account is a great way to grow your account.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The data in your search term reports is a gold mine for just that. Simply go into your search term report, find relevant search terms for which you would like to get more clicks, and add them as a keyword.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>But here&#8217;s the thing:<\/strong> when you decide to add the keyword Google now defaults to making that keyword Broad match.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There used to be a dropdown match type selector where you could choose to make that added keyword Exact, Phrase, or Broad match before adding the keyword to your ad group. Google removed that match type selector and now you have to manually add the Exact or Phrase syntax which means extra, repetitive work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We don&#8217;t like.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Luckily for us, this Chrome extension solves the issue by giving you the ability to:<br>&#8211; Select the match type per keyword when adding matched search terms<br>&#8211; Change the match type for all matched terms before adding, in bulk<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">WIN: Time savings AND reduced risk of making mistakes when trying to manually add the match type syntax.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"400\" src=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2023\/12\/image.jpeg\" alt=\"\" class=\"wp-image-234\" srcset=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2023\/12\/image.jpeg 640w, https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2023\/12\/image-300x188.jpeg 300w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 984px) 61vw, (max-width: 1362px) 45vw, 600px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s the link: <a href=\"https:\/\/chrome.google.com\/webstore\/detail\/google-ads-add-as-keyword\/lohkmkohhglpgndcmobnpiekmkobgdkp\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/chrome.google.com\/webstore\/detail\/google-ads-add-as-keyword\/lohkmkohhglpgndcmobnpiekmkobgdkp<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Go ahead and try it right now, it only takes 2 minutes!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211; Nils<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adding relevant search terms as new keywords in your account is a great way to grow your account. The data in your search term reports is a gold mine for just that. Simply go into your search term report, find relevant search terms for which you would like to get more clicks, and add them &hellip; <a href=\"https:\/\/nilsrooijmans.com\/daily\/chrome-extension-add-as-keyword-match-type-helper\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;[Chrome Extension] &#8220;Add as Keyword&#8221; Match Type Helper&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-233","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[Chrome Extension] &quot;Add as Keyword&quot; Match Type Helper - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/chrome-extension-add-as-keyword-match-type-helper\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[Chrome Extension] &quot;Add as Keyword&quot; Match Type Helper - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Adding relevant search terms as new keywords in your account is a great way to grow your account. The data in your search term reports is a gold mine for just that. 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