{"id":1289,"date":"2025-05-06T09:40:00","date_gmt":"2025-05-06T07:40:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=1289"},"modified":"2025-05-07T10:05:43","modified_gmt":"2025-05-07T08:05:43","slug":"saved-by-the-script","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/saved-by-the-script","title":{"rendered":"saved by the script"},"content":{"rendered":"\n

Does this mistake sound familiar?<\/p>\n\n\n\n

I have a client who runs ads in two different accounts.\u00a0(We’ll not discuss “why two accounts?” today.) Then, I had to move some ads from account A to account B for portfolio bid purposes.<\/p>\n\n\n\n

So yesterday, I migrated some ads and keywords containing the term “vw”.<\/p>\n\n\n\n

This morning, I woke up with zero impressions for new ads — and fortunately, an email alert in my inbox that linked to a Google Sheet:<\/p>\n\n\n\n

\"\"
(click image to enlarge)<\/figcaption><\/figure>\n\n\n\n

It turns out that the term “vw” was negated via a Negative Keyword List that is attached to my campaign.\u00a0I didn’t \u200bsee it \u200byesterday.<\/p>\n\n\n\n

Without the script, it would have probably taken me half an hour to figure out what was wrong, OR even worse, I wouldn’t have noticed the issue until much later!

Thank you, scripts!<\/p>\n\n\n\n

Here’s the script:

Google Ads Script – Negative Keywords Conflicts – Updated version<\/strong><\/p>\n\n\n\n

URL:<\/strong> <\/a>https:\/\/nilsrooijmans.com\/negative-keyword-conflicts-alert-script-update\/<\/a><\/p>\n\n\n\n

What it does:<\/strong>
Email alert if an account has positive keywords that are blocked by negative keywords.\u00a0The script saves all such conflicts to a spreadsheet and sends an email alert.<\/p>\n\n\n\n

Why you’d care:\u00a0<\/strong>
Negative keywords are intended to prevent ads from showing on irrelevant search queries, but\u00a0they may inadvertently block normal keywords from matching relevant search queries, making your campaigns less effective. \u00a0<\/p>\n\n\n\n

– Nils<\/p>\n\n\n\n

PS:<\/strong>\u00a0This script is one of the golden nuggets from my eBook ‘21 Must-Have Scripts to Automate & Optimize Your Google Ads<\/a>‘.\u00a0If you think today’s script is of value to you, I am 100% sure you’ll want to have the other 20 running in no time. Get the full list of scripts and my step-by-step guide for only $47<\/a>. That’s only $2 per script with a huge ROI.<\/p>\n","protected":false},"excerpt":{"rendered":"

Does this mistake sound familiar? I have a client who runs ads in two different accounts.\u00a0(We’ll not discuss “why two accounts?” today.) Then, I had to move some ads from account A to account B for portfolio bid purposes. So yesterday, I migrated some ads and keywords containing the term “vw”. This morning, I woke … Continue reading “saved by the script”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1289","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"\nsaved by the script - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/saved-by-the-script\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"saved by the script - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Does this mistake sound familiar? 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