{"id":1053,"date":"2024-09-19T22:45:00","date_gmt":"2024-09-19T20:45:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=1053"},"modified":"2024-09-24T11:13:28","modified_gmt":"2024-09-24T09:13:28","slug":"performance-max-any-defense-to-craptastic-leads-from-out-of-town","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/performance-max-any-defense-to-craptastic-leads-from-out-of-town","title":{"rendered":"[Performance Max] “Any defense to craptastic leads from out of town?”"},"content":{"rendered":"\n

Here’s a question that popped up in\u00a0Ed Leake’s GTA community\u00a0<\/a>the other day:<\/p>\n\n\n\n

\n

“I have a client that has a small local remodeling business.\u00a0He wants to be on the map ads and I don\u2019t blame him, but the quality of the leads are horrendous.<\/em><\/p>\n\n\n\n

I\u2019m not just talking about folks that are looking for jobs; we\u2019re getting leads from New Jersey and California BUT the business is in Atlanta, GA.<\/em><\/p>\n\n\n\n

Is there a way to force PMAX to behave?<\/em>“<\/strong><\/p>\n<\/blockquote>\n\n\n\n

Here’s what I responded with:<\/p>\n\n\n\n

\n

“1. Have you set location targeting to \u2018Presence: People in or regularly in your included locations\u2019? \u00a0<\/em><\/p>\n\n\n\n

2. Be sure to create a report via Report Editor that shows the \u2018User location\u2019 (different from the Matched locations in the UI that don\u2019t show the real location of users). See details:\u00a0<\/em>https:\/\/nilsrooijmans.com\/daily\/matched-location-user-location<\/a><\/p>\n\n\n\n

3. Next, exclude NJ and CA (and other irrelevant locations) from your PMax campaigns via locations exclusions. (Yes, you can exclude locations in PMax.)<\/em>“<\/p>\n<\/blockquote>\n\n\n\n

Ed agreed, and added\u00a0this:<\/p>\n\n\n\n

\n

“It is ridiculous that you have to exclude EVERY country, but we often do it just to be safe.”<\/em><\/p>\n<\/blockquote>\n\n\n\n

I couldn’t agree more…<\/p>\n\n\n\n

– Nils<\/p>\n\n\n\n

PS:<\/strong>\u00a0It is this kind of knowledge exchange inside the community that makes GTA punch above its weight and deliver a great return on your investment!<\/p>\n\n\n\n

If you want to simplify account management, take back control and improve results (or your money back) -> sign up for Ed’s\u00a0God Tier Ads<\/a>.<\/p>\n\n\n\n

Use my discount code “NILS100” at checkout for $100 off. Pay once, get lifetime access to everything.<\/p>\n\n\n\n

I\u2019d still share these tips without the kickback… Ed’s pro tips have made me way more money than I\u2019ll ever see from commissions, but a few extra bucks is nice!<\/p>\n\n\n\n

Here’s the link again:\u00a0https:\/\/app.godtierads.com\/gta-bonus-bundle\/apnnu<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Here’s a question that popped up in\u00a0Ed Leake’s GTA community\u00a0the other day: “I have a client that has a small local remodeling business.\u00a0He wants to be on the map ads and I don\u2019t blame him, but the quality of the leads are horrendous. I\u2019m not just talking about folks that are looking for jobs; we\u2019re … Continue reading “[Performance Max] “Any defense to craptastic leads from out of town?””<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1053","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"\n[Performance Max] "Any defense to craptastic leads from out of town?" - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/performance-max-any-defense-to-craptastic-leads-from-out-of-town\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[Performance Max] "Any defense to craptastic leads from out of town?" - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Here’s a question that popped up in\u00a0Ed Leake’s GTA community\u00a0the other day: “I have a client that has a small local remodeling business.\u00a0He wants to be on the map ads and I don\u2019t blame him, but the quality of the leads are horrendous. 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