{"id":1050,"date":"2024-09-20T17:41:00","date_gmt":"2024-09-20T15:41:00","guid":{"rendered":"https:\/\/nilsrooijmans.com\/daily\/?p=1050"},"modified":"2024-09-24T10:28:13","modified_gmt":"2024-09-24T08:28:13","slug":"performance-max-disable-automatically-created-videos","status":"publish","type":"post","link":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos","title":{"rendered":"[Performance Max] Disable automatically created videos"},"content":{"rendered":"\n

Here’s a new feature from Google: you can now disable automatically created video assets in PMax campaigns.<\/strong><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

It’s a great move by Google, giving us back some more control.<\/p>\n\n\n\n

NOTE: It’s not fully live, some accounts don’t show this yet.<\/p>\n\n\n\n

If that is you, here’s a nice HACK to prevent PMax from creating videos for you and wasting money on YT: create a video that gets disapproved.<\/strong><\/p>\n\n\n\n

Just use a screenshot of the type of video you only watch in private settings (you know what I am talking about), or create an image that contains the word F#$K (without hiding the letters U and C).<\/p>\n\n\n\n

Video gets disapproved, but stays in the asset group -> no more automatically generated video asset \ud83d\ude42<\/p>\n\n\n\n

Many of us have been asking for the option to exclude videos from PMax for a long time.<\/p>\n\n\n\n

Let me end this note by thanking Google for finally acting upon feedback from the PPC community.<\/p>\n\n\n\n

Here’s another thing we’ve been asking for for a long time:<\/strong> https:\/\/www.linkedin.com\/posts\/nilsrooijmans_googleads-pmax-activity-7242790287285059584-RjnI<\/a><\/p>\n\n\n\n

Let’s hope this trend continues.<\/p>\n\n\n\n

– Nils<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Here’s a new feature from Google: you can now disable automatically created video assets in PMax campaigns. It’s a great move by Google, giving us back some more control. NOTE: It’s not fully live, some accounts don’t show this yet. If that is you, here’s a nice HACK to prevent PMax from creating videos for … Continue reading “[Performance Max] Disable automatically created videos”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1050","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"yoast_head":"\n[Performance Max] Disable automatically created videos - Nils Rooijmans<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[Performance Max] Disable automatically created videos - Nils Rooijmans\" \/>\n<meta property=\"og:description\" content=\"Here’s a new feature from Google: you can now disable automatically created video assets in PMax campaigns. It’s a great move by Google, giving us back some more control. NOTE: It’s not fully live, some accounts don’t show this yet. If that is you, here’s a nice HACK to prevent PMax from creating videos for … Continue reading "[Performance Max] Disable automatically created videos"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\" \/>\n<meta property=\"og:site_name\" content=\"Nils Rooijmans\" \/>\n<meta property=\"article:published_time\" content=\"2024-09-20T15:41:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-24T08:28:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png\" \/>\n<meta name=\"author\" content=\"Nils Rooijmans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nils Rooijmans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#article\",\"isPartOf\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\"},\"author\":{\"name\":\"Nils Rooijmans\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"headline\":\"[Performance Max] Disable automatically created videos\",\"datePublished\":\"2024-09-20T15:41:00+00:00\",\"dateModified\":\"2024-09-24T08:28:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\"},\"wordCount\":198,\"publisher\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"image\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage\"},\"thumbnailUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png\",\"articleSection\":[\"Google Ads\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\",\"name\":\"[Performance Max] Disable automatically created videos - Nils Rooijmans\",\"isPartOf\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage\"},\"image\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage\"},\"thumbnailUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png\",\"datePublished\":\"2024-09-20T15:41:00+00:00\",\"dateModified\":\"2024-09-24T08:28:13+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png\",\"contentUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png\",\"width\":1023,\"height\":666},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/nilsrooijmans.com\/daily\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"[Performance Max] Disable automatically created videos\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#website\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/\",\"name\":\"Nils Rooijmans Daily Newsletter - Google Ads\",\"description\":\"Daily emails to boost your Google Ads Performance\",\"publisher\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/nilsrooijmans.com\/daily\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0\",\"name\":\"Nils Rooijmans\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg\",\"contentUrl\":\"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg\",\"width\":300,\"height\":300,\"caption\":\"Nils Rooijmans\"},\"logo\":{\"@id\":\"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/\"},\"description\":\"Google Ads Performance Architect with a passion for PPC Automation & AI, in particular via Google Ads Scripts.\",\"sameAs\":[\"https:\/\/nilsrooijmans.com\/\",\"https:\/\/www.linkedin.com\/in\/nilsrooijmans\/\"],\"url\":\"https:\/\/nilsrooijmans.com\/daily\/author\/nils\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"[Performance Max] Disable automatically created videos - Nils Rooijmans","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos","og_locale":"en_US","og_type":"article","og_title":"[Performance Max] Disable automatically created videos - Nils Rooijmans","og_description":"Here’s a new feature from Google: you can now disable automatically created video assets in PMax campaigns. It’s a great move by Google, giving us back some more control. NOTE: It’s not fully live, some accounts don’t show this yet. If that is you, here’s a nice HACK to prevent PMax from creating videos for … Continue reading \"[Performance Max] Disable automatically created videos\"","og_url":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos","og_site_name":"Nils Rooijmans","article_published_time":"2024-09-20T15:41:00+00:00","article_modified_time":"2024-09-24T08:28:13+00:00","og_image":[{"url":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png","type":"","width":"","height":""}],"author":"Nils Rooijmans","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Nils Rooijmans","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#article","isPartOf":{"@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos"},"author":{"name":"Nils Rooijmans","@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0"},"headline":"[Performance Max] Disable automatically created videos","datePublished":"2024-09-20T15:41:00+00:00","dateModified":"2024-09-24T08:28:13+00:00","mainEntityOfPage":{"@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos"},"wordCount":198,"publisher":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0"},"image":{"@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage"},"thumbnailUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png","articleSection":["Google Ads"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos","url":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos","name":"[Performance Max] Disable automatically created videos - Nils Rooijmans","isPartOf":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#website"},"primaryImageOfPage":{"@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage"},"image":{"@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage"},"thumbnailUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png","datePublished":"2024-09-20T15:41:00+00:00","dateModified":"2024-09-24T08:28:13+00:00","breadcrumb":{"@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#primaryimage","url":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png","contentUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/09\/image-4.png","width":1023,"height":666},{"@type":"BreadcrumbList","@id":"https:\/\/nilsrooijmans.com\/daily\/performance-max-disable-automatically-created-videos#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nilsrooijmans.com\/daily"},{"@type":"ListItem","position":2,"name":"[Performance Max] Disable automatically created videos"}]},{"@type":"WebSite","@id":"https:\/\/nilsrooijmans.com\/daily\/#website","url":"https:\/\/nilsrooijmans.com\/daily\/","name":"Nils Rooijmans Daily Newsletter - Google Ads","description":"Daily emails to boost your Google Ads Performance","publisher":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nilsrooijmans.com\/daily\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/645ba0bda90c1467f9d23d332d1f3aa0","name":"Nils Rooijmans","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/","url":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg","contentUrl":"https:\/\/nilsrooijmans.com\/daily\/wp-content\/uploads\/2024\/05\/NilsRooijmans_Green_Background_300x300.jpg","width":300,"height":300,"caption":"Nils Rooijmans"},"logo":{"@id":"https:\/\/nilsrooijmans.com\/daily\/#\/schema\/person\/image\/"},"description":"Google Ads Performance Architect with a passion for PPC Automation & AI, in particular via Google Ads Scripts.","sameAs":["https:\/\/nilsrooijmans.com\/","https:\/\/www.linkedin.com\/in\/nilsrooijmans\/"],"url":"https:\/\/nilsrooijmans.com\/daily\/author\/nils"}]}},"_links":{"self":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts\/1050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/comments?post=1050"}],"version-history":[{"count":1,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts\/1050\/revisions"}],"predecessor-version":[{"id":1052,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/posts\/1050\/revisions\/1052"}],"wp:attachment":[{"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/media?parent=1050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/categories?post=1050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nilsrooijmans.com\/daily\/wp-json\/wp\/v2\/tags?post=1050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}